“Well, we figured we went this long without people noticing, we might as well start purifying it before people realize what we’re doing,” said Coca-Cola chairman Muhtar Kent. “After eleven years of providing the same water you could have got in a water fountain for $1.59 a bottle, you’ll now get purified water in that bottle.”
Dasani water will be joining brands such as Aquafina, Evian , Fiji , Voss , Poland Spring, Zephyrhills, Perrier, Nestle, Propel, and Fruit2O, who have been purifying their water for years. It will be interesting to see what this water will taste like after the purification process begins.
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